But Ferrari also believes that “hybrid is the right technology for increasing pure performance”, and says “the hybrid engine can further increase performance”. 

As regards Ferrari’s first pure-electric car, previously confirmed for a 2025 launch, it will leverage “strong commonalities with the internal combustion engine”, among which Ferrari lists race-derived powertrain technology, mechanicals and dynamic software. 

CEO Benedetto Vigna said: “The first electric Ferrari will be rooted in our racing heritage and will draw from a broader technical reservoir while preserving all its authenticity and consistency. And I have been happy to add my own technology knowledge, experience and network to the truly impressive work of the team, since the day I arrived.”

He stopped short of revealing more, however: “I will resist the temptation of telling you too much about our full electric Ferrari. But what I can tell you is that it will be really unique from many different points of view.”

Details of its positioning are not yet forthcoming, but Ferrari promises top-level power density, a low kerb weight, exciting sound and emotional driving experience will be among its core attributes.

Batteries will be assembled by Ferrari in Maranello, in a new ‘e-building’ facility dedicated to the design and construction of electric drivetrain components, will be integrated into the chassis of electric cars in a move to keep weight down and enhance rigidity. 

Elsewhere, Ferrari also gave details of its plans for the development of autonomous driving functionality across its line-up. In line with the driver focus of its cars, it will limit the autonomy of its cars to Level 2/2+ – and emphasises that connectivity functions will always be used “first and foremost to enhance the ownership experience and the relationship with the client”.

Ferrari’s newly unveiled product launch plan will set it on a path to achieving a targeted €6.7 billion (£5.75bn) in net revenues in 2026 – a 9% growth which it says will be “mainly driven by car-related activities supported by the rich product portfolio”. But it also plans to double revenues from its lifestyle operations by 2026 compared to pre-pandemic levels.


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