The Utopia’s design has also been influenced by a push for a “timeless” and “simple” look, owner and chief designer Horacio Pagani said, with customers brought in to help with how the new car should be designed. 

Following six years of development, the car gets a softer look compared to the aggressive active aero of its predecessor, ditching add-ons such as spoilers in favour of a functional look that nevertheless achieves increased downforce and reduced drag over the Huayra. At the rear, the quad exhaust – a staple of Pagani – continues.

Horacio Pagani said: “We put our passion, effort and sacrifice into creating something timeless and cutting-edge in terms of technology.

“After being completely absorbed by this strenuous creative process, the ideals represented by the project became so intimate to me, that any attempt to describe it would have seemed inadequate.”

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